Reimagine Your Routine.

When you’re so used to an old routine, it can take a brief moment to adjust to one, simplified by the Samsung Family Hub.

 This film series is about a family which had inefficient routines that they were accustomed to. In each of the films we see a family member ponder consequences of these routines, illustrated through a series of exaggerated “premonitions” shown in rapid succession.

They are quickly brought back to reality, as soon as they remember that their brand new Samsung Family Hub has already solved that problem for them.


Biker Gang (Anthem Spot)


Too Much Broccoli 


Burnt Cookies